The Moon Rock alcohol sales
The Moon Rock at 1811 W Jefferson Ave in Harlingen, Texas reported $623,010 in alcohol sales from Oct 2025 to Sep 2026, +47.1% compared with the 12 months before. It ranks #8 of 65 reporting locations in Harlingen and #38 of 304 in Cameron County.
1811 W Jefferson Ave, Harlingen, TX 78550 · Cameron County · TABC permit MB200044850 · Owner on file: The Moon Rock, Limited Liability Company
Monthly alcohol sales
| Month | Liquor | Wine | Beer | Cover | Total |
|---|---|---|---|---|---|
| Sep 2026 | $22,692 | $61 | $19,123 | $0 | $41,876 |
| Aug 2026 | $25,195 | $84 | $20,355 | $0 | $45,634 |
| Jul 2026 | $31,925 | $58 | $30,690 | $0 | $62,673 |
| Jun 2026 | $23,773 | $20 | $22,906 | $0 | $46,699 |
| May 2026 | $34,077 | $110 | $34,890 | $0 | $69,077 |
| Apr 2026 | $29,762 | $76 | $36,425 | $0 | $66,263 |
| Mar 2026 | $31,864 | $164 | $34,868 | $0 | $66,896 |
| Feb 2026 | $25,814 | $204 | $24,733 | $0 | $50,751 |
| Jan 2026 | $22,442 | $127 | $22,595 | $0 | $45,164 |
| Dec 2025 | $20,157 | $73 | $17,577 | $0 | $37,807 |
| Nov 2025 | $22,683 | $192 | $22,295 | $0 | $45,170 |
| Oct 2025 | $23,093 | $57 | $21,850 | $0 | $45,000 |
Similar sales in Harlingen
| Location | Last 12 months |
|---|---|
| Mikey's Pizza 1907 Lubbock St | $773,895 |
| Chili's Grill & Bar 1725 W Tyler Ave | $702,759 |
| Chuck's Ice House-Volley Bar & Grill 1002 Morgan Blvd | $672,049 |
| The Deep End 3811 W Business 83 | $645,833 |
| Jaguar's Harlingen 14286 W Expressway 83 | $588,853 |
| Tailwind Hrl, LLC 3002 Heritage Way | $581,799 |
| Wings And Rings 6710 W Expressway 83 | $574,273 |
| Station 1 Bar & Grill 1662 Sam Houston Dr | $562,639 |
Questions about The Moon Rock
How much alcohol does The Moon Rock sell?
The Moon Rock at 1811 W Jefferson Ave in Harlingen, Texas reported $623,010 in alcohol sales from Oct 2025 to Sep 2026, +47.1% compared with the 12 months before. That covers liquor, wine, beer and cover charges as reported to the Texas Comptroller. Food isn't included.
What does The Moon Rock sell the most of?
Over those 12 months, 50% of reported sales were liquor, 0% wine and 49% beer.
Who owns The Moon Rock?
The taxpayer on file with the Texas Comptroller is The Moon Rock, Limited Liability Company.
Figures are gross receipts each business reported to the Texas Comptroller for the mixed beverage tax. Bar Sales IQ uses public records and has no affiliation with the State of Texas or TABC.

