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Toyota Stadium alcohol sales

Toyota Stadium at 9200 World Cup Way in Frisco, Texas reported $1,013,590 in alcohol sales from Oct 2025 to Sep 2026, -25.6% compared with the 12 months before. It ranks #37 of 240 reporting locations in Frisco and #121 of 959 in Collin County.

9200 World Cup Way, Frisco, TX 75033 · Collin County · TABC permit RM799753 · Owner on file: Legends Hospitality, LLC

Last 12 months
$1.0 million
vs the 12 months before
-25.6%
Sep 2026
$225K
Sales mix
26% liquor · 7% wine · 66% beer

Monthly alcohol sales

MonthLiquorWineBeerCoverTotal
Sep 2026$55,127$12,690$157,504$0$225,321
Aug 2026$4,018$420$73$0$4,511
Jul 2026$0$0$0$0$0
Jun 2026$0$0$0$0$0
May 2026$25,559$13,778$85,163$0$124,500
Apr 2026$77,221$9,342$179,196$0$265,759
Mar 2026$41,797$6,064$96,075$0$143,936
Feb 2026$27,292$5,598$77,380$0$110,270
Jan 2026$513$8,549$0$0$9,062
Dec 2025$2,738$9,272$4,885$0$16,895
Nov 2025$16,969$1,993$39,269$0$58,231
Oct 2025$16,517$6,286$32,302$0$55,105
See the whole picture on Toyota Stadium. A free account shows monthly sales back to 2007. You also get TABC permits and compliance flags, the parent company, sister locations and past operators at this address.

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Questions about Toyota Stadium

How much alcohol does Toyota Stadium sell?

Toyota Stadium at 9200 World Cup Way in Frisco, Texas reported $1,013,590 in alcohol sales from Oct 2025 to Sep 2026, -25.6% compared with the 12 months before. That covers liquor, wine, beer and cover charges as reported to the Texas Comptroller. Food isn't included.

What does Toyota Stadium sell the most of?

Over those 12 months, 26% of reported sales were liquor, 7% wine and 66% beer.

Who owns Toyota Stadium?

The taxpayer on file with the Texas Comptroller is Legends Hospitality, LLC.

Figures are gross receipts each business reported to the Texas Comptroller for the mixed beverage tax. Bar Sales IQ uses public records and has no affiliation with the State of Texas or TABC.