Truelove alcohol sales
Truelove at 414 Franklin Ave in Waco, Texas reported $986,483 in alcohol sales from Oct 2025 to Sep 2026, +9.3% compared with the 12 months before. It ranks #14 of 153 reporting locations in Waco and #14 of 189 in McLennan County.
414 Franklin Ave, Waco, TX 76701 · McLennan County · TABC permit MB762038 · Owner on file: Truelove Management, LLC
Monthly alcohol sales
| Month | Liquor | Wine | Beer | Cover | Total |
|---|---|---|---|---|---|
| Sep 2026 | $59,574 | $340 | $14,300 | $0 | $74,214 |
| Aug 2026 | $64,035 | $299 | $15,326 | $0 | $79,660 |
| Jul 2026 | $63,435 | $282 | $16,145 | $0 | $79,862 |
| Jun 2026 | $59,417 | $336 | $15,901 | $0 | $75,654 |
| May 2026 | $78,973 | $233 | $18,697 | $0 | $97,903 |
| Apr 2026 | $63,794 | $393 | $17,007 | $0 | $81,194 |
| Mar 2026 | $62,513 | $259 | $14,910 | $0 | $77,682 |
| Feb 2026 | $66,071 | $247 | $17,345 | $0 | $83,663 |
| Jan 2026 | $59,367 | $272 | $14,664 | $0 | $74,303 |
| Dec 2025 | $76,345 | $507 | $21,219 | $0 | $98,071 |
| Nov 2025 | $66,084 | $488 | $19,082 | $0 | $85,654 |
| Oct 2025 | $61,364 | $370 | $16,889 | $0 | $78,623 |
Similar sales in Waco
| Location | Last 12 months |
|---|---|
| Bubba's 33 2601 Interstate 35 S | $1,101,917 |
| Jorge's Cantina 4225 Franklin Ave | $1,073,604 |
| Oakley's 816 N Valley Mills Dr | $1,010,484 |
| The Backyard 511 S 8Th St | $1,000,745 |
| Ninfa's Waco 220 S 3Rd St | $884,533 |
| Topgolf Waco 2301 Creekview Dr | $859,573 |
| The Salty Dog Bar & Grill 2004 N Valley Mills Dr | $847,718 |
| Texas Roadhouse 2815 La Salle Ave | $820,739 |
Questions about Truelove
How much alcohol does Truelove sell?
Truelove at 414 Franklin Ave in Waco, Texas reported $986,483 in alcohol sales from Oct 2025 to Sep 2026, +9.3% compared with the 12 months before. That covers liquor, wine, beer and cover charges as reported to the Texas Comptroller. Food isn't included.
What does Truelove sell the most of?
Over those 12 months, 79% of reported sales were liquor, 0% wine and 20% beer.
Who owns Truelove?
The taxpayer on file with the Texas Comptroller is Truelove Management, LLC.
Figures are gross receipts each business reported to the Texas Comptroller for the mixed beverage tax. Bar Sales IQ uses public records and has no affiliation with the State of Texas or TABC.